For years, China has been the go-to destination for manufacturing and supply chains. But as global markets shift and businesses look for ways to reduce risk, a new strategy has emerged: China Plus One.
Instead of relying solely on China, companies are expanding into other countries while still keeping a strong presence in the Chinese market. The goal? Diversify operations, cut costs, and tap into new opportunities—all while maintaining a competitive edge.
But what does this strategy actually look like in practice? How can it help your business grow and stay resilient in uncertain times?
Whether you're a large corporation balancing production or a smaller business looking for safer expansion options, understanding China Plus One could be a game-changer.
So, which countries make the best partners? And why are so many businesses making the shift? Let’s explore how this strategy can strengthen your company’s future and open new opportunities.
What Is the China Plus One?
China Plus One or C+1 is a strategy used by businesses to diversify their manufacturing. Instead of relying only on China, companies add another country to their production plans.
This approach helps reduce risks in global supply chains.
The idea started as costs in China began to rise. China's wages have increased, making production more expensive. Businesses realized they needed alternatives to keep costs down.
Key Reasons for China Plus One ( C+1 )
- Geopolitical Risks: Geopolitical tension is a big concern. Companies want to avoid disruptions from political issues.
- Rising Labor Costs: Wages in China have been growing. This affects profits, pushing companies to look elsewhere.
- Supply Chain Resilience: Relying on one country is risky. A diversified supply chain is more stable.
How Businesses Use China Plus One
You might see companies setting up factories in countries like Vietnam, India, or Indonesia. This helps spread risk and avoid supply chain issues.
For example, Samsung has increased production in Vietnam as part of this strategy.
By using "China Plus One," businesses aim to protect themselves from potential problems while controlling their costs.
Why Are Companies Adopting China Plus One?
Companies are shifting strategies to balance their reliance on China. Here are some of the reasons why they are doing this:
1. Overdependence on China
China's role as a global manufacturing hub has made many industries vulnerable to disruptions. The U.S.-China trade war, factory shutdowns during the pandemic, and supply chain bottlenecks exposed the risks of putting all eggs in one basket.
📌 Stat: The share of U.S. imports from China fell from 21.6% in 2017 to 16.5% in 2022, as companies sought alternative sources. (Source: U.S. Census Bureau)
2. Rising Labor & Manufacturing Costs
China's wages have risen significantly, diminishing its cost advantage.
📌 Fact: In 2023, the average manufacturing wage in China reached $8.27 per hour, compared to $2.99 in Vietnam and $1.67 in India. (Source: Statista)
3. Trade Tensions & Tariffs
Ongoing geopolitical conflicts have led to increased tariffs and stricter regulations on China-based manufacturing.
📌 Example: The U.S. imposed 25% tariffs on $250 billion worth of Chinese goods, forcing companies to find alternatives. (Source: WTO)
4. Supply Chain Disruptions
The pandemic underscored the vulnerabilities of centralized supply chains. Companies now prioritize resilient, multi-country supply networks to avoid future disruptions.
This strategy helps companies spread out their production and not get caught off guard by sudden changes.
Best Alternative Countries for the China Plus One Strategy

As global supply chains evolve, companies are looking for alternative manufacturing hubs to complement their operations in China.
The right location depends on factors like costs, trade agreements, workforce availability, and logistical efficiency.
Below, we break down some of the top choices for businesses adopting the China Plus One strategy.
India: A Manufacturing Giant with a Growing Industrial Base
India has rapidly emerged as a preferred alternative to China, offering a massive workforce, strong government incentives, and improving infrastructure.
While challenges like bureaucratic hurdles remain, India’s long-term potential is undeniable.
📌 Example: Apple’s supplier Foxconn is heavily expanding iPhone production in India, with plans to manufacture 25% of all iPhones there by 2025.
Vietnam: Low Costs & Trade-Friendly Policies Close to China
Vietnam has become one of the most attractive destinations for electronics, textiles, and consumer goods manufacturing.
Its geographical proximity to China makes supply chain shifts easier, while its trade agreements provide smooth access to global markets.
📌 Example: Samsung now produces over 50% of its global smartphones in Vietnam, taking advantage of low-cost, high-skill labor.
Mexico: A Nearshoring Hub for U.S. Companies
For companies selling to North America, Mexico offers clear advantages. Thanks to the US-Mexico-Canada Agreement (USMCA), manufacturers can avoid tariffs, cut shipping times, and reduce supply chain risks.
📌 Example: Tesla’s new Gigafactory in Monterrey is a prime example of companies shifting operations to Mexico for easier access to the North American market.
Other Emerging Alternatives
While India, Vietnam, and Mexico lead the way, other countries are making strong cases for investment in the China Plus One strategy:
There’s no one-size-fits-all solution when it comes to China Plus One. The best destination depends on a company’s industry, supply chain needs, and target markets.
India, Vietnam, and Mexico remain the top choices, but emerging economies like Thailand, Indonesia, and Bangladesh are proving their potential.
For businesses looking to stay competitive, diversifying manufacturing locations is no longer a luxury—it’s a necessity. The future of supply chains will be more decentralized, flexible, and resilient, giving companies greater stability in an unpredictable global economy.
Let’s break down the key benefits of China Plus One and why so many companies are making the shift.
For more expert advice, visit Choi & Partners.
Key Benefits of the China Plus One Strategy

As businesses seek to build more resilient and cost-effective supply chains, the China Plus One strategy offers numerous advantages.
From mitigating risks to reducing operational expenses, companies are leveraging diversification to stay competitive in a rapidly evolving global market.
1. Stronger Risk Mitigation
Over-reliance on a single manufacturing hub increases exposure to geopolitical instability and economic fluctuations. By expanding into multiple countries, businesses can spread risks and safeguard operations against unforeseen disruptions.
- Political Stability: Reduces exposure to political tensions and regulatory changes in one country.
- Economic Diversification: Spreads risk across multiple economies, reducing financial vulnerabilities.
2. Cost Efficiency & Competitive Advantage
Rising wages and production costs in China have pushed companies to explore more cost-effective manufacturing destinations. Countries like Vietnam, India, and Mexico offer lower labor and operational costs, improving overall profitability.
- Lower Labor Costs: Many alternative countries offer more affordable labor than China.
- Reduced Operational Expenses: Savings on manufacturing, logistics, and regulatory costs.
3. Enhanced Supply Chain Resilience
The COVID-19 pandemic and global trade tensions highlighted the dangers of concentrated supply chains.
By diversifying production hubs, companies can reduce disruptions and improve long-term sustainability.
- Reduced Dependency on a Single Country: Minimizes supply chain disruptions and bottlenecks.
- Greater Flexibility & Adaptability: Easier to pivot operations in response to market changes.
Major Challenges of Implementing the China Plus One Strategy
While the benefits of China Plus One are clear, transitioning to a multi-country manufacturing model comes with significant challenges.
From high initial costs to regulatory complexities, companies must carefully navigate these hurdles to ensure a smooth and successful expansion.
1. High Initial Investment & Setup Costs
Setting up new factories, supplier networks, and infrastructure in a new country requires significant capital investment. Businesses need to plan for long-term returns before making the transition.
2. Complex Logistics & Supply Chain Coordination
Managing production across multiple locations increases logistical complexity, including shipping, warehousing, and transportation challenges. Companies must develop robust supply chain strategies to optimize efficiency.
3. Navigating Regulatory & Compliance Hurdles
Every country has its own tax laws, import/export regulations, and labor requirements, making compliance a key challenge. Businesses must stay informed and work with local experts to ensure smooth operations.
4. Cultural & Workforce Management Challenges
Operating in new regions requires adapting to different workplace cultures, languages, and management styles. Companies must invest in training, leadership development, and cultural integration to maximize productivity and collaboration.
How to Successfully Implement the China Plus One Strategy
Despite these challenges, a structured approach can make implementation more manageable by minimizing risks and maximizing efficiency. Let’s break down the key steps to successfully adopting China Plus One.
Step 1: Market & Risk Analysis – Selecting the Right Location
Before expanding, businesses must conduct detailed research to choose a country that aligns with their industry needs.
- Country Selection: Identify locations with low labor costs, strong infrastructure, and favorable trade policies.
- Industry Impact: Assess how factors like regulations, workforce skills, and supply chain networks will affect operations.
📌 Example: Electronics manufacturers often choose Vietnam for its well-developed supply chain, while automakers prefer Mexico for its nearshoring advantages.
Step 2: Establishing Local Partnerships – Building a Strong Network
Forming partnerships with local suppliers, government agencies, and logistics providers ensures smoother operations.
- Supplier Networks: Secure reliable suppliers to avoid disruptions in raw materials and components.
- Government Incentives: Take advantage of tax breaks, subsidies, and trade agreements to reduce operational costs.
📌 Example: India’s Production-Linked Incentive (PLI) scheme has attracted major manufacturers like Apple and Foxconn, offering financial benefits for expansion.
Step 3: Gradual Expansion – Reducing Disruptions
A phased approach allows businesses to test operations, optimize processes, and scale efficiently.
- Phased Production Shifts: Start with small-scale production runs before committing to full-scale operations.
- Monitoring Success: Track KPIs like cost savings, lead times, and production efficiency to make adjustments as needed.
📌 Example: Nike transitioned its production to Vietnam gradually, ensuring supply chain stability while reducing costs.
Step 4: Leveraging Technology – Enhancing Efficiency
Adopting automation and digital tools can streamline production and improve supply chain management.
- AI and Automation: Boost efficiency, reduce labor dependence, and enhance production speed.
- Digital Supply Chains: Improve real-time tracking, inventory management, and demand forecasting.
📌 Example: Tesla integrates AI-powered logistics and automation in its Mexico Gigafactory to optimize production and reduce costs.
By conducting market research, forming strong partnerships, scaling operations gradually, and leveraging technology, companies can successfully implement the China Plus One strategy with minimal risks.
Conclusion
Relying too much on one country for manufacturing is a risk businesses can no longer afford.
The China Plus One strategy isn’t just about avoiding disruptions—it’s about building a stronger, more adaptable global supply chain. Expanding into new markets opens doors to cost savings, fresh opportunities, and long-term stability.
With more countries improving their infrastructure and workforce, diversifying has never been more practical.
If you're considering this shift, China Legal Experts can provide the right guidance to make your transition smooth and strategic.
Frequently Asked Questions
Why is China Plus One important?
China Plus One is important because it helps businesses reduce reliance on a single country for manufacturing. This strategy makes supply chains more resilient. By diversifying production locations, companies can minimize risks like political changes, trade tensions, or natural disasters.
Which industries benefit most from China Plus One?
Industries like electronics, textiles, and automotive benefit greatly. These sectors often face tariff concerns or supply chain disruptions. By adopting China Plus One, they find alternative manufacturing sites, leading to more stable production and reduced costs.
What are the biggest risks of the China Plus One strategy?
Costs and complexities are major risks. Shifting production to new countries involves extra expenses, such as building infrastructure and training workers. Additionally, navigating different regulations and business environments can be challenging.
Who are the beneficiaries of China Plus One?
Countries like Vietnam, India, and Thailand benefit the most. They attract new investments and see job growth. Companies in these regions expand their export capabilities, leading to economic growth and development.
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